Paid Campaign Manager

• Take your best furry friend to work ! dog friendly office, flexible working
• Money towards health and well-being 
• Paid volunteer leave and many more benefits and rewards  

Client Details

Our client is as unique as they are dynamic, with operations across Melbourne, Sydney, Brisbane, Adelaide, the Gold Coast and Perth they are recognised nationally as a true disruptor in their industry through their innovation, technology and creating a unique culture like no other. It’s exciting (and busy) times with a clean mandate for growth, supported by a committed and capable team and a well-crafted strategy.
They are currently inviting a paid campaign manager to join the team where you will shape and execute diverse marketing initiatives. 

Description 

• Oversee and optimise paid media campaigns across platforms like Facebook, Instagram, Google, TikTok, and explore emerging platforms for increased exposure.
• Build, monitor, and optimise paid search and customer acquisition campaigns to ensure KPIs and targets are met.
• Track and report on campaign performance metrics, budget pacing, and ensure alignment with monthly budget caps.
• Build and maintain targeted audience segments to enhance media ad campaign effectiveness.
• Utilise Google Analytics to generate comprehensive reports, understand the customer journey, and provide insights to improve the user experience and conversion rates.
• Collaborate with SEO teams for better keyword alignment and optimise content for SEO.
• Develop paid social campaigns on various platforms, adhering to the budget, brand, and standards.
• Conduct audience, placement, and platform research to inform paid social strategies.
• Collaborate with the organic social team to ensure strategic alignment across channels.

Profile

• Proficiency with Google Ads, Facebook Ad Manager, and other social media advertising platforms.
• Strong understanding of digital marketing analytics and reporting tools.
• Excellent verbal and written communication skills.
• Ability to multitask and manage multiple campaigns simultaneously.
• Strong strategic thinking and problem-solving skills.
• Experience with audience research and segmentation.
• Ability to work collaboratively with cross-functional teams.
• Certifications in Google Ads, Google Analytics, or Facebook Blueprint are a plus.

Job Offer

On offer is the opportunity to jo a dynamic business where you will be supported to be the best version of you both professionally and personally. Please apply through the link in the first instance and short listed candidates will be contacted directly 

Lisa Chesterman 0431 349 854