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Ecomm and Digital content manager
- Posted 23 June 2022
- Salary$120000 - $150000 per annum
- LocationParramatta
- Job type Permanent
- DisciplineMarketing & Sales
- ReferenceBH-13306
Job description
• Incredible continued growth
• Phenomenal award winning products
• Strong focus on health, well-being and lifestyle
Client Details
This is the one you don't want to miss out on, our client is exceptional on every front, having been featured heavily in the press and being talked about by the who's who in FMCG due to their incredible products, growth and strength of brand. They have acquired heavy hitters form all industries to join them and you will be amazed by the people you will be surrounded by as well as the culture of the business. if you're looking for your next step in a Ecomm and digital managers role this is without a doubt the one ! This is a role that calls for more than just an ecomm and digital expert, you will be strategic in your thinking not just an executional operator, you will think outside the box in supporting the vision and growth of the business.
Description
● Ensure all web content [paid and organic] is optimised for SEO best practice
● Own technical SEO best practice , partnering with the Marketing team to ensure content is planned with this in mind from the beginning
● expert in SEO tools - SEM Rush, Hotjar, Site Analytics and be the ‘go-to’ expert on tools in market
● Act as the gatekeeper ensuring delivery of a “best-in-class” website & App, in partnership with Engineering.
● Response for accurate consumer facing product updates across Salesforce Commerce Cloud and optimisations based on performance.
● Owns CMS end to end - uploading product launches, updates and amends to all web pages and is the POC for quality and consistency for these digital platforms
● Responsible for CMS training and upskilling Marketing Coordinator to support
● Work with data team to setup campaign workflow within Customer IO for both eDM, SMS and Push Notifications
● Test campaigns within Customer IO for eDM, SMS and Push Notifications prior to publishing live
● Work with Performance Acquisition Manager on integration of SEO and SEM
● Assess impact to Web and App based on search SEO keyword visibility / holistic insights
● Competitive review and best practice for content on site and App - video, text, interactivity - in partnership with UX for feasibility and Design
● Blog content and partnerships , and manage stakeholders to contribute based on insight
Profile
You will have a solid skill set across consumer insight, marketing, and an Accreditation from Google or other industry accredited body on SEO principles will be highly regarded. Excellent knowledge of Desktop SERP, Mobile SERP and Appstore SERP best practice optimisations and experience working in a modern Tier 1 CMS such as Salesforce, you will have managed external agencies to a tight scope with outsourcing ‘’low value’ SEO tasks. you have a high level of comfortability with technology platforms and significant volumes of data. To make the most of this opportunity a passionate for food, health and fitness will see you really embedded in the business. it goes without saying this role requires excellent attention to detail , ability to prioritise independently , exceptional written and verbal communication skills . Proven ability to manage multiple projects at once with different stakeholders.
Job Offer
On offer is the opportunity to join and exceptional business who has been instrumental in turning the tables in their category, they have experienced phenomenal growth and they are just getting started on the next phase internationally. If you love being surrounded by big thinkers, highly inspirational colleagues in a fast and innovative environment this is definitely for you!
Lisa Chesterman 0431349854
• Phenomenal award winning products
• Strong focus on health, well-being and lifestyle
Client Details
This is the one you don't want to miss out on, our client is exceptional on every front, having been featured heavily in the press and being talked about by the who's who in FMCG due to their incredible products, growth and strength of brand. They have acquired heavy hitters form all industries to join them and you will be amazed by the people you will be surrounded by as well as the culture of the business. if you're looking for your next step in a Ecomm and digital managers role this is without a doubt the one ! This is a role that calls for more than just an ecomm and digital expert, you will be strategic in your thinking not just an executional operator, you will think outside the box in supporting the vision and growth of the business.
Description
● Ensure all web content [paid and organic] is optimised for SEO best practice
● Own technical SEO best practice , partnering with the Marketing team to ensure content is planned with this in mind from the beginning
● expert in SEO tools - SEM Rush, Hotjar, Site Analytics and be the ‘go-to’ expert on tools in market
● Act as the gatekeeper ensuring delivery of a “best-in-class” website & App, in partnership with Engineering.
● Response for accurate consumer facing product updates across Salesforce Commerce Cloud and optimisations based on performance.
● Owns CMS end to end - uploading product launches, updates and amends to all web pages and is the POC for quality and consistency for these digital platforms
● Responsible for CMS training and upskilling Marketing Coordinator to support
● Work with data team to setup campaign workflow within Customer IO for both eDM, SMS and Push Notifications
● Test campaigns within Customer IO for eDM, SMS and Push Notifications prior to publishing live
● Work with Performance Acquisition Manager on integration of SEO and SEM
● Assess impact to Web and App based on search SEO keyword visibility / holistic insights
● Competitive review and best practice for content on site and App - video, text, interactivity - in partnership with UX for feasibility and Design
● Blog content and partnerships , and manage stakeholders to contribute based on insight
Profile
You will have a solid skill set across consumer insight, marketing, and an Accreditation from Google or other industry accredited body on SEO principles will be highly regarded. Excellent knowledge of Desktop SERP, Mobile SERP and Appstore SERP best practice optimisations and experience working in a modern Tier 1 CMS such as Salesforce, you will have managed external agencies to a tight scope with outsourcing ‘’low value’ SEO tasks. you have a high level of comfortability with technology platforms and significant volumes of data. To make the most of this opportunity a passionate for food, health and fitness will see you really embedded in the business. it goes without saying this role requires excellent attention to detail , ability to prioritise independently , exceptional written and verbal communication skills . Proven ability to manage multiple projects at once with different stakeholders.
Job Offer
On offer is the opportunity to join and exceptional business who has been instrumental in turning the tables in their category, they have experienced phenomenal growth and they are just getting started on the next phase internationally. If you love being surrounded by big thinkers, highly inspirational colleagues in a fast and innovative environment this is definitely for you!
Lisa Chesterman 0431349854
